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Systematic Support
Member Journey StrategyUnify brand members' identity, tier, points, orders, and benefits across all channels into a single profile, to gain efficient customer insights and deliver differentiated value.
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Flexible Configuration of Various Rules
For each campaign, configure rules flexibly, supporting restrictions from single to multiple combined conditions, along with stackable, exclusive, and prioritized execution logic.
Core Features
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Membership & Identity Management
By consolidating multi-channel member data to build accurate profiles with configurable tiers, we help brands deliver personalized services.
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Points & Tiers System
A customizable universal points system with multi-dimensional points distribution rules (e.g., orders, tiers, behaviors) creates rich incentives. Automated point tracking and tier change notifications ensure transparent and timely user engagement.
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Campaign & Benefit Configuration
Automated campaign configuration combined with diversified reward pools delivers highly personalized user experiences. Meanwhile, flexible allocation and management of tier-exclusive benefits enhance user engagement.
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Coupon & Service Reservations
Manage the entire coupon lifecycle —from creation and distribution to redemption—for various types including cash, gift, and service vouchers. Combined with convenient service booking and scheduling, this optimizes customer experience and drives sales conversion.
Lianwei Advantages
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Efficient Management for Multiple Brands, Accounts & Channels
It integrates member data from multiple channels and scenarios (registration, update, merging, freezing, cancellation, etc.), opens up standard interfaces, flexibly connects to its own, offline, and third-party (e-commerce, etc.) platforms, and flexibly and personalized configures member-related information.
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Real-Time Computing of Massive Member Data Across the Entire Lifecycle
Real-time calculation of member points and levels; flexible planning of multiple points and levels growth systems; and flexible configuration of points (promotion, demotion, and retention) rules for various scenarios.
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360° Panoramic Data Analysis
A 360° member journey view, operational functions such as modifying and issuing benefits, and changing points, and a flexible and configurable RFM member analysis model.
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Unified Management of Omnichannel Customer Benefits
Unified management of rights inquiry, issuance, use, and modification; flexible and configurable rights; and support for data integration with rights from proprietary and third-party channels.